Entries tagged "sales"

So You Want To Write A Sales Letter Huh?

Posted on Jan 13, 2009 - 11:35 AM Comments (1)

I have been re-reading one of my favorite books titled "The Ultimate Sales Letter" by Dan Kennedy. This is probably the 3rd time I've read it in the last 18 months and like most of the books Dan has written, I can't read it enough.

All of us, everyone of us on this planet, does some sort of selling every day. Think about it. We sell our products, skills, and services but it doesn't end there. Ever ask a woman (or man) out on a date? Been on a job interview? Bug your spouse for your favorite ...

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Mom and Pop Money - Trading Customers For Cash

Posted on Sep 24, 2008 - 9:34 PM Comments (0)

I wrote a few weeks back about a new product I was getting ready to launch named "Mom and Pop Money". The product had been ready for a few weeks but I had to wrap up some things before I could officially release it.

Last week I gave an early release to the waiting list and my blog's mailing list. So far the feedback has been exceptional! I am very happy with the results so far and have received some awesome testimonials. Testimonials so good you'd think I paid the people to write them... but I didn't ...

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Provide Value To Your Customers And Forget About The Price

Posted on Aug 8, 2008 - 2:43 PM Comments (0)

The other day I was reading a question from a frustrated internet marketer on a web forum. It read something like this (paraphrasing here)...


How are people selling products for $50 or more? I can barely sell my eBooks for $5 each. In the last 6 months I have ONE affiliate sale for a product that is more than $50! What am I missing?

The answer is actually very simple. He is not building, or even offering, any real value. In marketing terms, this would be called Perceived Value. Either he's doing a bad job at relaying the value ...

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I Can Control You With My Words

Posted on Jul 15, 2008 - 3:23 PM Comments (0)

I've written in the past about Hypnotic Writing. Since I found the book by Joe Vitale I have been very interested in learning more about the science behind it and how I can increase my profit from it.

Today I stumbled across a very useful reference article. I suggest you read it if you are interested in this sort of writing technique. In fact the guys entire blog is one great big resource for this particular subject.

It's fairly obvious from my blog posts that I am no great writer. I'm not even a good one. The ...

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Discover the Art of Hypnotic Writing

Posted on Dec 27, 2007 - 4:22 PM Comments (1)

A few months ago I decided to look into, and learn about, internet marketing, affiliate sales & PPC (pay per click) techniques. The industry was interesting to me and I figured I could use my skills as a programmer to make me some extra cash on the side. I will write more on this in an upcoming post.

When I started learning I found that "writing" is the bread and butter of affiliate marketing & sales. I decided to educate myself and help improve my writing skills. I ran into a book titled "Hypnotic Writing" by Joe Vitale. I was a little ...

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